Jim Villela, billboard expert extraordinaire from Lamar Advertising shares some of the latest information on digital billboards. Like huge smart tv's along the roadway, Jim shares how this technology can lend itself to creating 'SENSE-sational Customer Experiences".
In this episode, Wes interviews a former boss, Vito Stellato. Together they reminisce stories of where the SENSEsational Customer Experiences seeds were first planted. Vito asks the question, "How Do You Show Up?" and in doing so initiates a conversation about how we can have a huge sensory impact on customers and clients by the way we approach our first contact.
This week we celebrate Thanksgiving in the United States. Part of creating a SENSEsational Customer Experience is how you show your customers you are THANKFUL for THEM!! Pat Battie of 702RC Raceway in Las Vegas shares with Wes her ideas and methods they use at the track for show gratitude to their customers.
Wes caught up with Heidi Kaufmann, CEO of TK Enterprises at the Rio in Las Vegas. Listen in while Heidi talks about their Telephone Event Marketing Division. She explains how they deliver a SENSE-sational Customer Experience with a focus on telephone calls made from high end retailers to their existing consumers. The calls are designed to drive traffic to in store events for jewelry stores, high end apparel, furniture and other retailers helps drive sales. The work with many high end jewelry brands such as PANDORA, EFFY and JewelPop.
Did you know that non-verbal language accounts for 60% of how we communicate with each other? Guest Irvine Nugent, PhD shares his thoughts about body language, facial expressions and a technique you can do in just seven seconds that will move you towards being the leader that creates SENSE-sational Customer Experiences.
Robert Crandall from Adventures in Audio, a podcast dedicated to the narration of Edgar Allan Poe stories and more, shares his thoughts and ideas as well as does a special spooky reading appropriate for the night. Jenny the Greek from the Beer Talk Radio podcast drops in and shares some of her take on the sound sensory experience. This Halloween Special is our way of creating a SENSE-sational experience for you!
Instead of a person, the featured guest for this episode is a place...Mt. Charleston. Located about 30 minutes outside of Las Vegas, this episode captures the beauty and SENSEsation that is Mother Nature. This episode reviews some of the basic philosophies of SENSEsational Customer Experiences and reminds us of some ways to trigger our own sensory-based creativity.
How often should you get a new headshot? What headshot mistakes should you avoid? Wayne Wallace, the King of Headshots, and master photographer answers these questions and more. Tune in to hear this guest give tips and pointers you won't want to miss.
George Bundy, CEO of San Francisco-based BRS Media shares insights on .fm and .am domains and explains how to make an emoji domain your newest way to create a SENSE-sational experience for your customers. Learn about the new microphone emoji domain address that will now be a new, additional way to access this program and discover how you can tap this amazing resourse to heighten awareness of your brand.
Our first international episode recorded in the west African country of Togo. Wes and a group of volunteers visit Togo for humanitarian reasons and learn a lot about Sense-sation experiences in the process. Recorded mostly in English, there is a special gues who speaks French - making this our first bilingual episode as well.